Fady Fredy

Built for e-commerce brands and businesses serving Saudi Arabia

CRO & Landing Page Audit for E-commerce

A conversion audit that identifies friction and helps turn more of the existing traffic into revenue.

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What the service includes

  • Landing and product-page review
  • Mobile purchase-journey analysis
  • Offer and message consistency
  • Analytics and behaviour evidence review
  • Prioritized test backlog

CRO starts with diagnosis

The audit separates traffic-quality problems from page, offer, trust, speed, and checkout friction. Recommendations are tied to evidence and commercial impact rather than visual preference.

What is reviewed

Message match, mobile hierarchy, product information, objections, trust, delivery and payment clarity, forms, checkout steps, analytics, and behaviour recordings are reviewed where data is available.

From findings to tests

Each recommendation states the observed issue, affected journey, hypothesis, effort, and success measure so the team can implement and learn.

Who this service is for

  • Stores with paid traffic but weak conversion rates
  • Teams unsure whether the bottleneck is media, offer, page, or checkout

What the work is designed to improve

  • A prioritized evidence-based backlog
  • Clearer hypotheses for product, landing, and checkout improvements
  • Better alignment between ads and the on-site journey

How the engagement works

  1. Baseline

    Review traffic sources, devices, funnel, and business targets.

  2. Evidence

    Inspect analytics, recordings, pages, offers, and checkout.

  3. Diagnosis

    Separate likely causes and quantify opportunity where possible.

  4. Priorities

    Rank fixes and experiments by impact and effort.

  5. Handover

    Deliver a practical backlog with measurement notes.

Useful articles before you decide

Frequently asked questions

Is CRO only a redesign?

No. It is a measurement and decision process; many valuable fixes are copy, offer, trust, tracking, or flow changes.

Do you implement the changes?

The audit produces priorities and specifications. Design or development implementation can be scoped separately.

Can you guarantee a conversion-rate increase?

No. The audit improves decision quality and testing focus, but results cannot be guaranteed.

Want a clear view of what to fix first?

Start with a direct conversation about the accounts, data, and commercial goals that need review.

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